Company: Perfect Petals

E-mail Address: claire@perfectpetals.com

Web Site Address: www.perfectpetals.com

Mailing Address: 693 Main St.

City: Cherry Hills

State: NJ

Country: USA

Please briefly describe your company and it's history:
We are a high-end wedding florist that services New Jersey, New York, and the surrounding New England states. We are very particular about our flowers and our clients.

Please describe your companies services or products and 3 benefits of your product or service:
1. We take intricate care to use only the best and freshest flowers available.
2. We choose flowers with appropriate symbolic meanings.
3. We treat our clientele like royalty.

Do you have a logo or design that you have used previously? No

Does your company have a tag line or slogan? Yes
If yes, please note: Perfect Flowers for Your Perfect Day

Would you like for your logo to incorporate the use of your business name and/or tag line? Yes
Please Note which and to what extent: We would like to have both our business name and tag line in the logo.

Do you have a previous color scheme? No
If yes, what colors were previously used and please note any changes you are interested in. If no, please note the colors that you are interested in including in your design: Our initial thought is to use black, white and red, but we are open to other ideas.

Who is your target audience?: Professionals
Please describe: Our clients are generally anywhere from 25 years old on up. The are very wealthy, and usually come from a family with a strong historical background. They are often family members of political figures, CEO's, and executives.

What type of image do you most wish to portray?:
Elegant
Quality
Other (please note): Definitely High End and Upper Class

What type of logo treatment are you most interested in?: We are completely open to both type logos and illustrative logos.

What type of visuals do you find appealing? Please include a 3 - 4 web addresses of sites that use the type of imagery or logos that you find appealing, and any notes about why you feel you are attracted to them:

http://www.bluenile.com - We love this Web site! It is simple, but extremely elegant and attractive. It speaks class in volumes.

http://www.thedesignroom.co.uk - Another simple but elegant site.

http://6degreesofcelebration.com - Beautiful, elegant colors and photographs.

Do you own any files that you would like included in your design?(i.e. images, specific fonts, etc.): No

Are there other files, not owned by you, that may need to be included in your project?(i.e. images, specific fonts, etc.): No